{"id":39108,"date":"2025-08-21T10:00:32","date_gmt":"2025-08-21T01:00:32","guid":{"rendered":"https:\/\/backlog.com\/ja\/?post_type=customers&#038;p=39108"},"modified":"2025-08-19T18:37:58","modified_gmt":"2025-08-19T09:37:58","slug":"case-study-d2c","status":"publish","type":"customers","link":"https:\/\/backlog.com\/ja\/customers\/case-study-d2c\/","title":{"rendered":"\u4e0d\u78ba\u5b9f\u6027\u306e\u9ad8\u3044\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u524d\u9032\u3092\u30b5\u30dd\u30fc\u30c8\u3002Backlog\u3067\u5275\u308b\u30d5\u30e9\u30c3\u30c8\u306a\u30c1\u30fc\u30e0\u74b0\u5883"},"content":{"rendered":"<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u529b\u3067\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u3001\u30ea\u30a2\u30eb\u3092\u554f\u308f\u305a\u306b\u4fa1\u5024\u3042\u308b\u9867\u5ba2\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b<a 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class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/backlog.com\/ja\/customers\/case-study-d2c\/#%E3%81%95%E3%81%95%E3%81%84%E3%81%AA%E3%81%93%E3%81%A8%E3%82%82%E7%9B%B8%E8%AB%87%E3%81%97%E3%82%84%E3%81%99%E3%81%84%E9%96%A2%E4%BF%82%E6%80%A7%E3%81%8C%E3%80%81%E3%83%97%E3%83%AD%E3%82%B8%E3%82%A7%E3%82%AF%E3%83%88%E3%82%92%E6%8E%A8%E9%80%B2\" title=\"\u3055\u3055\u3044\u306a\u3053\u3068\u3082\u76f8\u8ac7\u3057\u3084\u3059\u3044\u95a2\u4fc2\u6027\u304c\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u63a8\u9032\">\u3055\u3055\u3044\u306a\u3053\u3068\u3082\u76f8\u8ac7\u3057\u3084\u3059\u3044\u95a2\u4fc2\u6027\u304c\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u63a8\u9032<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/backlog.com\/ja\/customers\/case-study-d2c\/#%E8%AA%B0%E3%81%A7%E3%82%82%E4%BD%BF%E3%81%84%E3%82%84%E3%81%99%E3%81%8F%E3%80%81%E3%83%81%E3%83%BC%E3%83%A0%E3%81%AB%E5%90%88%E3%82%8F%E3%81%9B%E3%82%89%E3%82%8C%E3%82%8B%E6%9F%94%E8%BB%9F%E6%80%A7\" title=\"\u8ab0\u3067\u3082\u4f7f\u3044\u3084\u3059\u304f\u3001\u30c1\u30fc\u30e0\u306b\u5408\u308f\u305b\u3089\u308c\u308b\u67d4\u8edf\u6027\">\u8ab0\u3067\u3082\u4f7f\u3044\u3084\u3059\u304f\u3001\u30c1\u30fc\u30e0\u306b\u5408\u308f\u305b\u3089\u308c\u308b\u67d4\u8edf\u6027<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/backlog.com\/ja\/customers\/case-study-d2c\/#%E3%80%8C%E7%8F%BE%E7%8A%B6%E3%80%8D%E3%82%82%E3%80%8C%E9%81%8E%E5%8E%BB%E3%81%AE%E7%B5%8C%E7%B7%AF%E3%80%8D%E3%82%82%E3%81%99%E3%81%B9%E3%81%A6%E5%8F%AF%E8%A6%96%E5%8C%96%E3%80%82%E3%83%81%E3%83%BC%E3%83%A0%E5%85%A8%E4%BD%93%E3%81%AE%E8%AA%8D%E8%AD%98%E3%82%92%E7%B5%B1%E4%B8%80\" 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loading=\"lazy\" class=\"aligncenter size-full wp-image-39114\" src=\"http:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-14.jpg\" alt=\"\u682a\u5f0f\u4f1a\u793eD2C ID \u4e09\u8c37\u6c0f\" width=\"1200\" height=\"800\" srcset=\"https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-14.jpg 1200w, https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-14-600x400.jpg 600w, https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-14-1024x683.jpg 1024w, https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-14-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" 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class=\"ez-toc-section\" id=\"%E8%AA%B0%E3%81%A7%E3%82%82%E4%BD%BF%E3%81%84%E3%82%84%E3%81%99%E3%81%8F%E3%80%81%E3%83%81%E3%83%BC%E3%83%A0%E3%81%AB%E5%90%88%E3%82%8F%E3%81%9B%E3%82%89%E3%82%8C%E3%82%8B%E6%9F%94%E8%BB%9F%E6%80%A7\"><\/span>\u8ab0\u3067\u3082\u4f7f\u3044\u3084\u3059\u304f\u3001\u30c1\u30fc\u30e0\u306b\u5408\u308f\u305b\u3089\u308c\u308b\u67d4\u8edf\u6027<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>\u2014\u2014 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loading=\"lazy\" class=\"aligncenter size-full wp-image-39115\" src=\"http:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-24.jpg\" alt=\"\u682a\u5f0f\u4f1a\u793eD2C ID \u4e09\u8c37\u6c0f\" width=\"1200\" height=\"800\" srcset=\"https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-24.jpg 1200w, https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-24-600x400.jpg 600w, https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-24-1024x683.jpg 1024w, https:\/\/backlog.com\/ja\/files\/2025\/08\/20250715_d2cid-24-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%80%8C%E7%8F%BE%E7%8A%B6%E3%80%8D%E3%82%82%E3%80%8C%E9%81%8E%E5%8E%BB%E3%81%AE%E7%B5%8C%E7%B7%AF%E3%80%8D%E3%82%82%E3%81%99%E3%81%B9%E3%81%A6%E5%8F%AF%E8%A6%96%E5%8C%96%E3%80%82%E3%83%81%E3%83%BC%E3%83%A0%E5%85%A8%E4%BD%93%E3%81%AE%E8%AA%8D%E8%AD%98%E3%82%92%E7%B5%B1%E4%B8%80\"><\/span>\u300c\u73fe\u72b6\u300d\u3082\u300c\u904e\u53bb\u306e\u7d4c\u7def\u300d\u3082\u3059\u3079\u3066\u53ef\u8996\u5316\u3002\u30c1\u30fc\u30e0\u5168\u4f53\u306e\u8a8d\u8b58\u3092\u7d71\u4e00<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>\u2014\u2014 \u4ed6\u306e\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3057\u3066\u4f7f\u308f\u308c\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u3042\u308c\u3070\u3001\u6559\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/h3>\n<p>\u793e\u5185\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u306f\u30c1\u30e3\u30c3\u30c8\u30c4\u30fc\u30eb\u3082\u4f7f\u3063\u3066\u3044\u307e\u3059\u3002\u305d\u3053\u3067\u3001<a href=\"https:\/\/support-ja.backlog.com\/hc\/ja\/articles\/360037101773\" target=\"_blank\" 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